Pattie Pan Headshot

Pattie Pan

Works with CEOs at data, technology, business services, payments, fintech, and diversified industrial companies to accelerate top-line revenue and enhance brand reputation.

About Pattie

A B2B growth marketing expert and digital transformation specialist, Pattie applies her deep expertise in data-driven insights, digital marketing, and demand generation to help mid-market companies and startups to accelerate growth and maximize upsell and cross-sell opportunities. Through her innovative media partnerships, she has helped a number of companies significantly increase their brand awareness and reputation.

How Pattie has Helped Businesses Grow

  • Tripled marketing revenue contribution within a year and generated a 900% return on marketing investment for Dynata.
  • Doubled Dynata’s global Share of Voice to 80+% among the competitive set and garnered top-tier media coverage including in The New York Times, Wall Street Journal, Washington Post, CNBC, USA Today, Financial Times, Associated Press, and Reuters.
  • Introduced contactless payments to the US market, led marketing strategy and execution, and successfully scaled contactless payments globally.
  • Orchestrated Mastercard’s largest product launch in 2018, a cloud-based global payments platform connecting large enterprises and small businesses around the world.
  • Pioneered a business model enabling organizations across the fintech ecosystem to scale solutions and create an inclusive economy for all.
  • Brought the Tyco Flow Control brand to life by creating a cohesive brand strategy and architecture, and activating 360-brand marketing globally.
  • Generated significant business results at Honeywell with award-winning marketing campaigns, an innovative demand generation engine, and effective KPI measurement.
  • Pioneered search engine marketing, being one of Google’s first B2B advertising customers.

Published Works

Forbes Communications Council:

Executive Experience

  • EVP, Marketing/CMO, Dynata
  • Vice President, Global Marketing, Mastercard
  • Head of Marketing, North America, CAST Software
  • Global Director of Marketing and Communications, Tyco International
  • Director of Marketing Communications, Honeywell International
  • Global Digital Marketing Manager, The Dow Chemical Company


Download Pattie's Resume Here


Industry Experience
  • Industrials
  • Data
  • Business Services
  • SaaS
  • Growth Strategy
  • Demand Generation
  • Digital Transformation
  • Market/Consumer Insights
  • Brand Strategy
  • Public Relations
  • Public Sector Marketing
  • International Expansion
Ready for a free consultation? We can help!